Never compromise sound clarity
Hear everything with complete clarity. Our innovative X-Balanced Speaker™ brings distortion-free acoustics and powerful bass so you’ll miss nothing of your entertainment.
Uniquely shaped for clearer sound and deeper Bass
Clarity is crucial. Unlike conventional TV speakers where sound waves can become blurred, our X-Balanced Speaker™ with its uniquely-shaped diaphragm reduces distortion for improved sound resolution.
Left: conventional speaker
Right: X-balanced speaker
Room-filling, Dolby Atmos® sound
Sound from above, the sides, everywhere. Hear sound moving overhead across the screen with more depth and clarity. Dolby Atmos® draws you in deeper for truly atmospheric entertainment.3
Everything you stream. All on one screen.
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you.1
Real-world colors in every shade and hue
See life’s true colors, vivid and bright. Triluminos Pro™ reproduces over a billion of them with enhanced saturation and hue for natural shades.
Beautifully clear pictures, whatever you’re watching
Watch old favorites in close to 4K quality. Our 4K X-Reality™ PRO analyzes, cleans, and refines images using our unique 4K database so you can indulge in stunning pictures from virtually any content.4
Fast moving action
It enhanced clearness and smoothness when watching fast-moving action. Motionflow XR increases the number of images seen every second for smoother motion while controlling LED backlighting and reducing image blur for clearer pictures.
Just use your voice to control your TV with help from Google Assistant
Your TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Just say “Hey Google” to get started.
Video calling on a bigger screen
Catch up with friends and family on a bigger screen when you pair your TV with BRAVIA Cam™.16
Eco Remote. Easy to clean and use.
Controls everything. Our compact Eco Remote uses approximately 79.7% recycled plastic. Yet it's easy to clean with a flush surface and polyurethane coating, and controls your connected devices.
Auto HDR Tone Mapping
Auto HDR Tone Mapping instantly optimizes HDR settings during your PS5® initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colors.8,14,17
Left: Off.
Right: ONS
Control your PlayStation® remotely wherever you have a compatible BRAVIA connected to the internet. The PS Remote Play app lets you control your PS5® or PS4™ console from another room or location like a friend's house.13
This is how your game world should be. Incredibly vibrant colors, lifelike contrast in light and dark, intense brightness. With Dolby Vision®, gaming reaches a whole new level of depth and realism.14
SKU: K43S30
Categories: Television
Accessibility Features
Audio Description Yes
Closed Captions (Digital)
Closed Caption
Text Magnification Yes
Accessibility Shortcut Yes
Voice Search Yes
Accessible Initial setup with TalkBack Yes
TALKBACK Yes
Switch Access Yes
Audio Specs
Channel 2ch
Audio Power Output
10W + 10W
Speaker Position
Down Firing
Bass/Treble/Balance
Balance
Speaker type
Bass Reflex Speaker
Speaker Configuration
Full Range (Bass Reflex) x 2
Digital audio out (Optical) format
Two channel linear PCM: 48kHz 16bits, Dolby Audio
Carton Spec
Max Qty of carton stacking (vertical)
6
Max Qty of carton stacking (horizontal) *only for Shop Front
N/A
Customizing Capability
RS-232C Control
Yes
Design Features
STAND COLOR
Black
BEZEL DESIGN
Flush Surface
Cable Management
Yes
Frame color
Black
Stand design
Slim Wedged Stand
STAND POSITION
1way position (Outside)
Display Features
Display Type
LCD LED
Display Specs
Screen Size (inch, measured diagonally)
43"(42.5")
Screen Size for WEB(diagonal, cm, integer or 1st decimal)
108 cm
Display resolution (H x V, pixels)
3840 x 2160
Viewing Angle (Right/Left)
178(89/89) degree
Viewing Angle (Up/Down)
178(89/89) degree
Display Resolution
QFHD
Aspect Ratio
16:9
Backlight type
Direct LED
Energy Saving & Efficiency
Dynamic Backlight Control
Yes
Power Saving Mode / Back Light Off Mode
Yes
Measurements (Approx.)
Dimension of TV without Stand (W x H x D)
964 x 563 x 69 mm / 38 x 22 1/4 x 2 3/4 inch
Dimension of Package Carton (W x H x D)
1070 x 695 x 141 mm / 42 1/4 x 27 3/8 x 5 5/8 inch
AC Cable Length
1600mm
TV with Stand (Standard position) (W x H x D)
964 x 629 x 266 mm / 38 x 24 7/8 x 10 1/2 inch
STAND WIDTH (STANDARD POSITION)
715 mm / 28 1/4 inch
Network Features
APPLE AIRPLAY
Yes
APPLE HOMEKIT
Yes
Wi-Fi Certified
Yes
Wi-Fi Standard
a/b/g/n/ac/ax
Wi-Fi Frequency
2.4GHz/5GHz/6GHz
Wireless LAN
Integrated
Control Menu
Yes
ECO Dashboard
Yes
Regulation and Standard Compliance
VESA® Hole Spacing Compatible
Yes
VESA® Hole Pitch(W x H)
200 x 200 mm / 7 7/8 x 7 7/8 inch
Sensing Features
sensor
Light
Supplied Accessories
Operating Instructions
EN,FR,ES
Batteries
LR03
AC Power Cord Spec
Bundle (C7L) (US) (2pin) (flat blades)
Quick Setup Guide / Supplement CUE (GA)
EN,FR,ES,PT
Table Top Stand
Separate (Assembly required)
Voice Remote Control (Supply)
RMF-TX820U
TV System
TV System (Analog)
M * Only for the United States/Canada/Mexico models. Customers in other countries/regions, please refer to the specifications in the Reference Guide.
Tuner Channel Coverage (Analog)
VHF: 2-13/UHF: 14-69/CATV: 1-135
TV System (Digital Terrestrial)
ATSC * Only for the United States/Canada/Mexico models. Customers in other countries/regions, please refer to the specifications in the Reference Guide.
Tuner Channel Coverage (Digital Terrestrial)
VHF: 2-13/UHF: 14-69 * Only for the United States/Canada/Mexico models. Customers in other countries/regions, please refer to the specifications in the Reference Guide.
TV System (Digital Cable)
Clear QAM * Only for the United States/Canada/Mexico models. Customers in other countries/regions, please refer to the specifications in the Reference Guide.
Tuner Channel Coverage (Digital Cable)
CATV: 1-135 * Only for the United States/Canada/Mexico models. Customers in other countries/regions, please refer to the specifications in the Reference Guide.
Number of Tuners (Terrestrial/Cable)
1(Digital/Analog)
Color System
NTSC
Operating System
Google TV
On-board Storage (GB)
16GB
Weights (Approx.)
Weight of TV without Stand
9.9 kg / 21.9 lb
Weight of Package Carton(Gross)
14 kg / 30.9lb.
TV with Stand (Standard position)
10.1 kg / 22.3 lb
Audio Features
Clear Phase
Yes
S-Master
S-Master Digital Amplifier
Auto Surround
Yes
Dolby audio format support
Dolby Audio, Dolby Atmos
HDMI Audio Return Channel(ARC)
Yes (eARC/ARC)
Auto Mute (on no signal)
Yes
HDMI input Audio format
7.1 channel linear PCM: 32/44.1/48/88.2/96/176.4/192kHz 16/20/24bits, Dolby Audio, Dolby Atmos
ARC output format
Two channel linear PCM: 48kHz 16bits, Dolby Audio, Dolby Atmos
Speaker Type-2
X-Balanced Speaker
Inputs and Outputs
HDMI Signal
4096x2160p(24,60Hz), 3840x2160p(24,30,60Hz), 1080p(24,30,60Hz), 1080i(60Hz), 720p(24,30,60Hz), 480p, 480i
HDCP
HDCP2.3(for HDMI1/2/3/4)
Bluetooth profile support
Version 5.3,HID/HOGP/SPP/A2DP/AVRCP
4K 60P High-Quality formats
HDMI IN1, IN2, IN3, IN4 ports for 4K(up to 18Gbps) signal
AC Power Input
C8 INLE(REAR)
RF (Terrestrial/Cable) Connection Input(s)
1(Side)
HDMI inputs total
4(4Side)
Digital Audio Output(s)
1(Side)
USB ports
2(Side)
Ethernet inputs
1(Side)
RS-232C Input(s)
1(Side) * Only for the United States/Canada/Mexico/Dominican Republic models.
HDMI PC Input Format
640x480(31.5kHz,60Hz), 800x600(37.9kHz,60Hz), 1024x768(48.4kHz,60Hz), 1280x1024(64.0kHz,60Hz), 1152x864(67.5kHz,75Hz), 1600x900(55.9kHz,60Hz), 1680x1050(65.3kHz,60Hz), 1920x1080(67.5kHz,60Hz), 3840x2160p(30Hz), 3840x2160p(60Hz, 8bits)
Power
Power Requirements (voltage)
AC 120V for UL cUL AC 110-240V for other
Power Requirements (frequency)
60Hz for UL cUL 50/60Hz for other
Rated Power Consumption
103 W
Power Consumption (Standby Mode)
0.5 W
Video Features
Auto Wide
Yes
Wide Mode
Yes
Video Processing
Yes
Motion enhancer
Motionflow XR 240 (Native 60Hz)
24p True Cinema
Yes
Live Colour™ Technology
Yes
CineMotion/Film Mode/Cinema Drive
Yes
4K Processor
4K HDR Processor X1
HDR (High Dynamic Range) compatiblity
Yes(HDR10,HLG,Dolby Vision)
Panel Refresh Rate (Native Hertz)
60Hz
Dynamic Contrast Enhancer
Yes
Picture modes
Motionflow XR 240 (Native 60Hz)
Features for PlayStation®5 Auto Genre Picture Mode
4K X-Reality PRO
Features for PlayStation®5 Auto HDR Tone Mapping
Full/Vertical Fit/Horizontal Fit/Original,Full/Vertical Fit/Horizontal Fit/Original
Convenience Features
Features specified in HDMI2.1
eARC/ALLM
Electronic Program Guide (EPG)
Yes
USB playback codecs
MPEG1:MPEG1/MPEG2 PS:MPEG2/MPEG2 TS(HDV,AVCHD):MPEG2,MPEG4,AVC,AVS,HEVC/MP4(XAVC S):AVC,MPEG4,HEVC,AV1,VP8,WMV,MotionJpeg,/AVI:MotionJpeg,HEVC,MPEG4,WMV,AVC,VP8/ASF(WMV)/MOV:AVC,HEVC,MPEG4,WMV/MKV:AVC,MPEG4,VP8,HEVC,VP9,WMV,AV1,3GPP:MPEG4,AVC,HEVC,MPEG2,WMV,VP8,AV1/MP3/ASF(WMA)/LPCM/WAV/MP4AAC/FLAC/JPEG/WEBM:AV1,VP9/AC4/ogg/AAC
Text Input Language
ARA / ENG / FIN / FRA / GER / HEB / HIN / ITA / JPN / KOR / NOR / PER / POR / RUS / SPA / THA / VIE / zh_CN / zh_TW / zh_HK
Chromecast built-in
Yes
Application Store
Yes (Google Play Store)
i-Manual
Yes
Parental Control
Yes
Channel Block (with password)
Analog & Digital
Show/Hide Channels
Yes(Digital&Analog)
On Screen Clock
Yes
Sleep Timer
Yes
On/Off Timer
Yes
USB drive format support
Yes (Supported File System: FAT16/FAT32/NTFS)
Display Language
AFR,ARA,BUL,BEN,BOS,CAT,CZE,DAN,DEU,GRE,ENG,SPA,EST,PER,FIN,FRA,GUJ,HIN,HRV,HUN,IND,ITA,HEB,KAZ,KAN,LIT,LAV,MAC,MAL,MAR,MAY,NOB,NLD,PAN,POL,POR,RUM,RUS,SOL,SLV,ALB,SRP,SWE, zh_CN, zh_TW, zh_HK , ZUL, SWA, VIE, TAM ,TEL, THA, TUR,UKR, TGL
Auto Shut-off
Yes
Auto Low Latency Mode (ALLM)
Yes (for HDMI1/2/3/4)
BUILT-IN MIC SWITCH
Yes (Center)
Built-in Mic
Yes
BRAVIA SYNC (INCLUDING HDMI-CEC)
Yes
Optimization of HDMI input
Auto Picture Mode
General Features
Closed Captions (Analog)
Yes
Demo Mode
Yes(e-POP only)
SMART TV
Google TV
SONY PICTURES CORE
5 credits/12 months